The Benefits of Concealer

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You might be hearing mixed signals in regards to concealer(s)- To use concealer or not to use concealer OH is the question!  Well, my lovely makeupanistas, I’m here to tell you that makeup concealer is a real beauty essential, be it for everyday, special occasions, or occasional makeup usage.  This is one product that I would say never leave out of your makeup bag.

Here is a little history, it’s said that the first “concealers” were used in the 1920s as makeup to camouflage burns, birthmarks, various marks, and even varicose veins.  Now let’s bring this forward to our day and time.  Depending on what you are trying to achieve, concealers are found in a few different forms (liquid, stick, crayon, cream, and powder to cream).

To conceal or not to conceal

Here are the top benefits of using makeup concealer:

  1. Works with the foundation to provide additional coverage to achieve the appearance of a smooth and even skin tone
  2.  Refreshes tired-looking eyes
  3. To disguise puffiness blemishes, scars, and imperfections.
  4. Camouflage pigmentation and dark circles
  5. Lighter dark areas
  6. As a highlighter over cheekbones, brows, chin, and bridge of the nose
  7. To prevent lipstick from bleeding, either by priming lips with a concealer or by adding a little concealer above the lip line
  8. As a base before applying eyeshadow (excellent for making shadows last longer and pop)
  9. Hide tattoos and birthmarks

You now have a clearer understanding of the top benefits of concealers, so let’s get into each of the types of concealers:

Liquid Concealer: This has to be the most popular out of all the forms of concealers because; it works for most skin types.  Liquid concealer also works well for acne spots because it will not bunch up around the acne or settle into the scars.

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The go-to concealer that I love and keep in all of my Makeup bags and kits, from Toofaced Cosmetics.  The multi-use sculpting concealer is everything, meaning it goes on flawlessly, you can have a little or a lot of coverage, plus it’s very hydrating gives you skin that kissed feel.

As you also know, I’m a fan of Toofaced Cosmetics foundations so, it’s a real no brainer that the concealers would make my must-haves…

Stick

 

Stick Concealer: Stick concealers are generally thicker, and denser in texture than liquid concealers, and are ideal for covering blemishes and for giving very rough or reddened skin a more even color and texture.  Stick concealer is a full-coverage product that works well on skin that has acne, as well as acne scars, as well as very dark under-eye circles.

 

 

 

L'Oreal Crayon ConcealerCrayon Concealer: Crayon Concealer offers customizable coverage from the finest of blemishes to larger areas of imperfections.  The tip of the crayon allows for precise application, while the side of the crayon can easily canvas a larger area.

 

 

Cream Concealer

 

Cream Concealers:  Cream Concealers are similar to foundation, yes you read that correctly.  The only difference is cream concealers are thicker and sued to hide different pigments by blending the imperfections into the surrounding skin-tone.

 

Powder-to-Cream ConcealerPowder-to-Cream Concealers: You read that correctly Powder-to-Cream Concealer, not Cream-to-Powder.  This is becoming a real game-changer in the industry.  I thought, wait, this is going to be the breathtaking moment we’ve all been waiting on, and oh yes, it is just that.  See Powder-to-Cream Concealer is a one-step solution that promises to give the same crack-less undereye coverage.  The idea behind powder-to-cream concealer is it starts as a powder, turns into a cream, and sets to a powder finish.  It’s the same long-lasting and creaseless finish that baking powder provides, but in one step and without the wait time.  I know this is simply brilliant, and I love all of it and use this from time to time on myself or on my bridal clients.

Here is a fabulous video that I located on Powder-to-Cream Concealer application:

I really hope this article has helped you with should you use concealer, to which concealer may be best for you… Whichever you choose, just like with primers, you are going to have to do a little trial and error to see which is right for your particular skin type and the type of coverage you are looking for.

 

XOXO!!

Sonya LaRae – Certified Image Consultant, MUA, Certified Lifestyle/Relationship Expert, Educator, and Motivational Speaker

Don’t forget to book your virtual makeup session today.  Visit our page https://lapazimageconsultants.com/makeup-session/

 

COPYRIGHT © 2010 LAPAZ IMAGE CONSULTANTS (215) 821-2414

To collaborate with LaPaz Image Consultants or Sonya LaRae E-mail our offices at- information@lapazimageconsultants.com

 

LaPaz Image Consultants
Where Everything is Fabulous!
P.O. Box 75430
Philadelphia, PA 19149
(215)821-2414

 

 

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To Prime or Not to Prime

Listen, I know how many of you are wondering should you prime before applying your makeup or shouldn’t you prime?   Here it is in a nutshell, all of us makeup artist will tell you it is very important that you prime your canvas (your face), prior to applying anything to your skin.

Think about it like this, if you were getting ready to paint your walls in your home, you would first need to prime them so the paint would go on smooth and it would cover any flaws…  Much like a primer, it does the something, where it camouflages any of the imperfections on your skin like fine lines or wrinkles.

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You see how flawless my makeup looks?  Like I said much of it starts with the way we prime and in my last post I told you all about my skincare regimen, which leads into the process…  Let’s talk about the reasons why makeup artists such as myself use primers for our clients as well as for ourselves.  Primers are applied to the face and sit for about 30 seconds before your foundation on clean, moisturized skin to create a barrier between your skin and your natural oils and your makeup.

My goto primer is from E.L.F. Cosmetics, Poreless Putty PrimerThis primer smoothes the skin and preps it with Squalane (Squalane- It balances oil production, providing just enough moisture to keep the skin clear and healthy.  Squalane oil also has powerful anti-aging properties and will help the skin age gracefully as well as anti-inflammatory benefits to help with skin conditions such as acne and eczema).

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Don’t skip this step it’s very important in making your foundation last all day.  This is our little secret that I just let you in on.  Why our makeup looks just applied after a long day of being on set, running meetings, meeting clients, and errands you name it we still look as if we just applied our makeup.

I will also tell you there are different types of Primers for skin-types.  I have a few in my makeup bag that I love, one that is a goto for my clients with oily skin is E.L.F. Beautifully Bare Luminous Matte Makeup Primer.  It brightens and plumps with Hyaluronic Acid and Collagen (gives a radiant, glowing complexion),  I also use the Matte Putty Primer it mattifies skin with Kaolin (is a clay mineral) Clay and White Charcoal (Perfect for those who want a shine-free matte complexion).

Now one last thing I want to leave you with HOW TO APPLY PRIMER: The best way to apply primer is with your fingers, its the best and easiest way to blend everything and get a seamless finish.  “A makeup brush will just drag the primer around.”  If you don’t really like to touch your skin with your fingers or you’re a germophobe, you can always use a slightly damp Beautyblender sponge.  Like I stated before, you need to allow your facial primer to dry for about 30 seconds, before layering anything on top in order to avoid disturbing the makeup.  TIP:  With any primer make sure it’s applied in a small dime-to-nickel-size amount and it’s fully blended in.

Try out a few see how they work for you and if you feel they don’t help, it may mean you just haven’t found the right facial primer for your skin type.

Stay Fabulous, Always Flawless!

Article by: Sonya LaRae- Certified Image Consultant, MUA, Certified Relationship/Lifestyle Expert, Educator, and Motivational Speaker

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Year-end Wrap-Up

Year end

Wow! Can you believe we’re about to close-out 2019 and usher in another year?  I mean it seems like we just launched into our year and it is now 2020.  With this being stated, we thought we would take a look back at our year here at LaPaz.  We kicked off our 2019 year with something different and inspirational for our stunning followers, which was  “Inspirational Tuesday’s,” that has been received with incredible feedback and positivity:

PhotoGrid_1572962465308 We didn’t know this would lead to such incredible interviews, speaking engagements and so much more.  From here we moved into our Lapazimageing Styling Sessions, where we imparted valuable information regarding dressing your body-type, style inspirations and do and don’ts:

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We are on such a roll that we moved forward and landed a stunning partnership with a very talented Nail artist, by the name of Lida (unfortunately we’re no longer with).  This collaboration gave birth to some stunning creations that kept people talking and wanting more.

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Crossing over in the new year we have a new nail salon home and stunning artist named Chrissy or Chrissy’s Woodhaven Nail Salon.  You thought Sonya LaRae’s nails were gorgeous well let’s just say she has totally up’d her nail game:

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Now let’s move on to some of the fabulous brands that we partnered with and Sonya became one of the best brand ambassadors any company could ask for.  We have the pleasure of collaborating with Clean Skin Club- an organic, vegan and cruelty-free company.  These products are fabulous and have excellent benefits for your skin, the best part of our partnership we’ve secured you a 20% discount by using our code LaPaz01 at CleanSkinClub

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Then we thought you all,  also needed makeup that is just as fabulous and stunning as all of our amazing LaPazions!  That lead to a great partnership with Mellow Cosmetics.  Again, Sonya LaRae launched into a full out campaign seeing if the products were as good as the claims that the company was making.  Well, she LOVED the products and again thinking about you all secured an amazing 15% discount, which you can get by using code: Mellow15 at MellowCosmetics

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We also still brought attention to one of the most important charities to our entire team, which is The Leukemia and Lymphoma Society.  Team Lapazimageing raised well over $30,000.00 in the memory of our President/CEO-(Sonya) two nieces Desiree and Eleanor, that passed away exactly 9 months apart, from AML.  Our continued dedication moved our team to participate in Light the Night- Please donate any amount www.lls.org

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From here we just kept the energy moving from NYFW, PFW, MFW, LFW and not to mention the Grammy’s, NFL Awards, The Makeup Show, Lion King premier, Independent Fashion Awards,  product launches and so much more:

This year has been amazing, unbelievable and beyond our expectations.  We lost an icon in the fashion industry, Mr. Karl Lagerfeld, which was truly a major blow.  We also lost our fur-baby Domingo, our Presidents boy who brought such joy to everyone that met him:

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We thank you all for being so supportive, and always encouraging us to reach higher heights.  We look forward to our continued partnerships, new partnerships, collaborations and much more.

From our amazing President/CEO- Ms. Sonya LaRae and all of us here at LaPaz, we wish you all continued success in everything!

 

LaPaz Image Consultants

Where Everything is Fabulous!

 

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