The Benefits of Concealer


You might be hearing mixed signals in regards to concealer(s)- To use concealer or not to use concealer OH is the question!  Well, my lovely makeupanistas, I’m here to tell you that makeup concealer is a real beauty essential, be it for everyday, special occasions, or occasional makeup usage.  This is one product that I would say never leave out of your makeup bag.

Here is a little history, it’s said that the first “concealers” were used in the 1920s as makeup to camouflage burns, birthmarks, various marks, and even varicose veins.  Now let’s bring this forward to our day and time.  Depending on what you are trying to achieve, concealers are found in a few different forms (liquid, stick, crayon, cream, and powder to cream).

To conceal or not to conceal

Here are the top benefits of using makeup concealer:

  1. Works with the foundation to provide additional coverage to achieve the appearance of a smooth and even skin tone
  2.  Refreshes tired-looking eyes
  3. To disguise puffiness blemishes, scars, and imperfections.
  4. Camouflage pigmentation and dark circles
  5. Lighter dark areas
  6. As a highlighter over cheekbones, brows, chin, and bridge of the nose
  7. To prevent lipstick from bleeding, either by priming lips with a concealer or by adding a little concealer above the lip line
  8. As a base before applying eyeshadow (excellent for making shadows last longer and pop)
  9. Hide tattoos and birthmarks

You now have a clearer understanding of the top benefits of concealers, so let’s get into each of the types of concealers:

Liquid Concealer: This has to be the most popular out of all the forms of concealers because; it works for most skin types.  Liquid concealer also works well for acne spots because it will not bunch up around the acne or settle into the scars.



The go-to concealer that I love and keep in all of my Makeup bags and kits, from Toofaced Cosmetics.  The multi-use sculpting concealer is everything, meaning it goes on flawlessly, you can have a little or a lot of coverage, plus it’s very hydrating gives you skin that kissed feel.

As you also know, I’m a fan of Toofaced Cosmetics foundations so, it’s a real no brainer that the concealers would make my must-haves…



Stick Concealer: Stick concealers are generally thicker, and denser in texture than liquid concealers, and are ideal for covering blemishes and for giving very rough or reddened skin a more even color and texture.  Stick concealer is a full-coverage product that works well on skin that has acne, as well as acne scars, as well as very dark under-eye circles.




L'Oreal Crayon ConcealerCrayon Concealer: Crayon Concealer offers customizable coverage from the finest of blemishes to larger areas of imperfections.  The tip of the crayon allows for precise application, while the side of the crayon can easily canvas a larger area.



Cream Concealer


Cream Concealers:  Cream Concealers are similar to foundation, yes you read that correctly.  The only difference is cream concealers are thicker and sued to hide different pigments by blending the imperfections into the surrounding skin-tone.


Powder-to-Cream ConcealerPowder-to-Cream Concealers: You read that correctly Powder-to-Cream Concealer, not Cream-to-Powder.  This is becoming a real game-changer in the industry.  I thought, wait, this is going to be the breathtaking moment we’ve all been waiting on, and oh yes, it is just that.  See Powder-to-Cream Concealer is a one-step solution that promises to give the same crack-less undereye coverage.  The idea behind powder-to-cream concealer is it starts as a powder, turns into a cream, and sets to a powder finish.  It’s the same long-lasting and creaseless finish that baking powder provides, but in one step and without the wait time.  I know this is simply brilliant, and I love all of it and use this from time to time on myself or on my bridal clients.

Here is a fabulous video that I located on Powder-to-Cream Concealer application:

I really hope this article has helped you with should you use concealer, to which concealer may be best for you… Whichever you choose, just like with primers, you are going to have to do a little trial and error to see which is right for your particular skin type and the type of coverage you are looking for.



Sonya LaRae – Certified Image Consultant, MUA, Certified Lifestyle/Relationship Expert, Educator, and Motivational Speaker

Don’t forget to book your virtual makeup session today.  Visit our page



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LaPaz Image Consultants
Where Everything is Fabulous!
P.O. Box 75430
Philadelphia, PA 19149




Farres Cosmetic Review

Okay, I am about to lose my mind!! Why? My dear friend, who lives in Russia, sent me a few products from one of the top cosmetic companies they use in the USSR…  I really never heard of Farres Cosmetics so, I had to do a little research on the company.  The Farres Cosmetic Company has been established since 2006 in China, and they focus on low cost, high quality, fashion, true-color, and pigmentation and being a company that does no animal testing.  Awesome!!

Now that we have all of the formal information out of the way, I have got to tell you about the 5 different eyeshadow palettes she sent me.  I am a pure lover of vintage style, so just the case alone caught my full attention.  They used the 50’s pinup girls, and each one is more alluring than the next… I know you want to see the packaging, I won’t make you wait any longer:


 Yesss!!  Aren’t they too cute for words?  I mean, look at the covers they catch your attention immediately, plus they make you want to try them out.  Each palette cover says nude on the front, which kind of makes you think all of them must be basically the same with just one-off in the color scheme.  NOPE!! They are all so very different, and I love the real pigmentation of the colors… You just have to see them:


They are gorgeous, each palette has such depth, and the colors are very complementary to each other.  I couldn’t wait (Show me to my brushes!!)  to try out these fabulous eyeshadows- I decided I wanted to try the Nude Naturals and the Berry Wine, which I wasn’t disappointed in either.  There was minimal fall out in the pan when I placed my brushes in the product, and the colors were highly pigmented, and I noticed you didn’t have to over swirl the brush to pick up the product.  They went on very smooth and blended beautifully… I’d say if I had to rate these shadows, I would give them 5 out of 5 stars, and you KNOW I don’t hand out stars that easily.


I was also told by my dear friend that the brand isn’t sold in the US but, more so in Europe, Russia, China, Ukraine, and there is a website for Farres located at I’m honestly blown away by them, and I hope I will be able to find more of the products… I’d love to hear your thoughts and feedback regarding our product review.

Extra shots that I took of the pallets:


Sonya LaRae– Certified Image Consultant, MUA, Certified Lifestyle/Relationship Expert, Educator, and Motivational Speaker

Don’t forget, you can book Virtual makeup sessions with us.  Visit our page Makeup Sessions NOW!

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Where Everything is Fabulous!
P.O. Box 75430
Philadelphia, PA 19149

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Top Beauty Products Reviewed

textgram_15426396171It all started with our trip to ULTA Beauty and we just knew we where going to highlight the products we purchased.  I cannot begin, to tell you how much our trips to ULTA run us because, were always looking into different brands and what we think our clients and you our fabulous LaPazions would like to try.

We came away with several products and wanted to bring forth a stunning day to evening look and we feel we accomplished it.  I’m going to give you our honest feedback on all the products we used, but first here is the list of products we purchased and used,  to accomplish our stunning day-to-evening transitional look:

Kylie Jenner Matte Liquid Lipstick and Lip Liner, Elf Flawless Finish Foundation/mixed with Profession BB Cream, NYX Midnight Chaos Eyeshadow Palette, Smokey Nudes Eyeshadow Palette by Color Story, Elf Makeup Mist and Set Spray, NYX Eyeliner, L.A. Colors Lose Powder and our tried and true Setting Powder we are addicted to!!

Drum roll ladies and gentlemen here is the fabulous look that we came away with using our fabulous finds:


Let’s start with our Foundation: E.l.f. Flawless Finish and mixed with Profession BB Cream: I absolutely love how it made my skin look, and the right touch of the two where perfect.  I don’t have my tan any longer so my color is a little harder to match with just one product, but blending the two gave such a barely their kind of feeling and was everything a makeup diva could ask for and want. How many stars out of 5 would you give these products?  5 out of 5 stars

Eye Shadow Palettes: We loved the collection for NYX Professional Makeup Midnight Chaos and Smokey Nudes Palette from Color Story: These palettes really offer such diversity in colors and the pigmentation is so brilliant and lush.  It was truly like we opened a little box of jewels and just let go and it breathed such life on to my lids and gave my green eyes that mystique.  How many stars out of 5 would you give these products?  5 out of 5 stars

Kylie Jenner Matte Liquid Lipstick and Lip Liner:  First things first this lip kit cost us $29.00 which isn’t bad at all, but the one thing we didn’t care for in the kit is this very important detail that Ms. Jenner may need to think of for her brand.. She needs to give us an automatic lip liner that doesn’t need to be sharpen.  I personally feel it takes away from the brand and if you happen to be out and you don’t have a sharpener, you will be just out of luck lining your lips.  The pigmentation is simply beautiful, it’s long-lasting and doesn’t have an unpleasant smell or taste.  How many stars out of 5 would you give this product?  3 out of 5 stars

NYX Professional Makeup Eyeliner: Here we go again, another great product that should be automatic and isn’t!! WHY?? Seriously what day and age are these brands living in (IJS) We live in a day and age of grab and go and no time for me to look for a sharpener.  Otherwise, the product is like butter it glides on and is beautiful pigment- I’m sorry that we bought several colors and will have to sharpen them.  How many stars out of 5 would you give this product? 3 out of 5 stars

IT Mascara:  The clouds parted- the birds started singing, and our lashes started popping! I think I’ve found my forever product and have gone back and purchased 16 tubes for our bags and not one of our clients have complained and now they have purchased the product and love it! How many stars out of 5 would you give this product?  5 out of 5 stars

L.A. Colors Lose Powder:  I really liked this product and it wasn’t heavy and didn’t clump or look cakey – was a great balance and just the little coverage we needed.  How many stars out of 5 would you give this product?  4 out of 5 stars

E.L.F. Makeup Mister and Set Spray: We are normally Urban Decay All Nighter fans, but honestly for a little less money this product was wonderful and set our makeup beautifully.  It didn’t give you that shiny, heavy feeling and it made your skin feel like it had a little burst of refreshment.  Definitely will keep this in my personal kit as well as recommend to others.  How many stars out of 5 would you give this product?  5 out of 5 stars

We hope that this review has helped you all and we cannot wait to hear your feedback on the products we have highlighted here in this article.  If you would like us to review a product or try a product please fee free to email us at Subject line: Product Review






Article by: Sonya LaRae – Certified Image Consultant, Certified Lifestyle Coach, Motivational Speaker and Educator


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This article is property of LaPaz Image Consultants © 2018-2019- It is prohibited by law to copy, add or release this information without signed authorization of the so said company herein listed in this article under the laws of The United States and Philadelphia, Pennsylvania Copyright Infringement Laws.

6 Fall-2018 Makeup Trends

Wow, I cannot believe how quickly summer left and now we are headed into the fall.  Can you smell the pumpkin spice?  The leaves are falling and changing colors, we’re breaking out our cute sweaters, throws, booties, and most importantly we are introducing our fabulous rich color palettes for this fall season.Fall settingsWe’ve put together six (6) of our favorite looks for this season, as well as, how you can still work in your summer hues that celebrate and balance your stunning look.  With that being stated lets jump right into our selections:

The Bold and The Beautiful: 


Don’t  panic ladies that bold sexy red lip is still slaying the fall season. We love this beautiful trend and most of you ladies can rock this look as long as you pick the right base.  We love this Matte Ruby Red lipstick from MAC cosmetics- it’s a blue base.  Have a little fun ladies and allow your pout to say more than your words.

Pretty in Pink:


We love this gorgeous feminine look, and who can resist a little soft pink eye palette? Not ME!! The MAC X-9 Dusky Rose is perfect for a soft pink lid or maybe you’ll change-up that smokey eye (side note is still hot for fall 18) and give yourself the sexy pink panther smokey eye.. Try it you just might fall in love with it

Winged Eyeliner and Jeweled Appliques:


Ladies, I have to be honest I’m so feeling this jeweled applique- It’s so exotic and just accentuates the eye effortlessly.  When I first saw this on the runway,  I came back to my hotel and started purchasing the different appliques (which by the way several ESTY’s have them for such a steal).  You know they say the eyes are the window to the soul and when you place these appliques just so they make your eyes pop, and your windows seem to hold such incredible allure and secrets.  Don’t be scared to experiment with the different ways you can apply them and make sure you own the look.


Golden Touch

Bruno Mars isn’t the only one that feels 24k magic in the air, because a shimmer is hitting your lids and even your highlighter.  You know this is one fall trend that took a little getting use to and seeing if we liked it, loved it or was going to pass on it.  Here it is ladies, you have to use your golden palettes wisely, because if you do too much you will look like a clown.  My suggestion is use the golden touches as highlighters on your eyes and cheeks until you get the full hang of this beautiful warm tone.

The Brighter the Better:


This is where you can introduce the summer palettes- ladies BH Cosmetics introduced us to such an amazing eyeshadow palette, which is called “Take Me Back to Brazil,” which will give you gorgeous hues from summer, but still holding true to the season.  We produced this look on Sonya LaRae- from this collection, and I have to tell you all day everywhere she went,  she received compliment after compliment and so many wanted to know what brand she used to accomplish this very fashion forward look.  Experiment with the colors,  adding them into your darker palettes and giving you just the right pop that will take you deep into the fall season.

Gloss Is Your Friend:GlossyI have to tell you ladies I haven’t met a gloss I didn’t like.. LOL!! I think glosses give such a different look and makes your lips look so moist and sexy.  You’ll notice when you wear a gloss many seem to almost become memorized by your pout.. It can give that lipstick the needed boost that it lacked and take your look to the next level.

Now that you all have my top six (6) picks,  which is only a tip of the beauty iceberg.  Love for you to tell us your fall trends in makeup that you will be rocking for the season leave a comment and lets chat it up.

(this is not a sponsored post these are all products that we like at LaPaz Image Consultants)

pic 1   Article By: Jade – Certified Beauty Consultant, Fashion Journalist, Certified Image Consultant at LaPaz Image Consultants

This article is property of LaPaz Image Consultants © 2018-2019.  It is prohibited by law to copy, add, or release this information without signed authorization of the so said company herein listed in this article under the laws of The United States and Philadelphia, Pennsylvania Copyright Infringement Laws.